The Cambio blog
What we'd tell you over lunch.
Short essays on strategy, positioning, and how growth-stage companies should actually think about change. Written by the people who'd be doing your marketing.
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The AI adoption lesson from 1895.
Electricity. The assembly line. The PC. The internet. Now AI. Five waves of transformative technology — same fears, same resistance, same outcome. The people who resisted adapted later, on worse terms.
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The rest.
Your AI drafts aren't copyrighted. Your edits are.
The U.S. Copyright Office made the rules clearer than most people realize. The real question isn't whether you own your AI content — it's whether your edits earned it.
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Most agency blogs are SEO bait. This one isn't. A quick note on what to expect here.
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We don't do that. But we do run your marketing — and we'd happily tell you what we'd change first.
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